NEWS
Read the latest news and case studies from Mr-MEOW.
Interactive Display Screens at Your POS
Revolutionise Customer Engagement with Interactive Display Screens at Your POS In a world where digital interaction is king, your point of sale (POS) system should be more than just a transactional endpoint—it should be a dynamic hub that captivates and...
Case Study: CO2YOU Modular FSDU/CTU – Efficient Solution for Carbonated Water Refill Cylinders
Business Context: Startup venture CO2YOU required a robust solution for housing its carbonated water refill cylinders in convenience stores across Ireland. The challenge was met by creating a Modular Free-Standing Display Unit (FSDU) and Counter-Top Unit (CTU) in mild...
Boosting Brand Growth and Sales: The Power of POS/POP in Retail
First Impressions Count: Maximising the Impact of Your POS Walking into a retail store, the first thing that often catches your eye is the point of sale (POS) display. It's not just a transactional space; it’s a stage where a brand can tell its story. With attention...
The Power of Graphics Refresh Kits
1. Breathe New Life into Your Visual Marketing: The Power of Graphics Refresh Kits The retail world is a visual arena where the battle for customer attention is fierce. Old, weary Point of Sale (POS) and Point of Purchase (POP) campaigns risk being tuned out in the...
Case Study: Fitbit – UK & Ireland POP Refresh Campaign
Scope and Campaign Overview: As a part of the UKI Point of Purchase (POP) refresh campaign, comprehensive refresh kits were produced for all Currys stores in the UK and Ireland, along with tailored solutions for John Lewis Partnership (JLP) and other bespoke...
Case Study: Backbone Cardboard FSDU – Adaptive Design and Efficient Execution
Evolution of Project Brief: The project for the Backbone Cardboard Free-Standing Display Unit (FSDU) underwent several modifications during the planning phase, encompassing adjustments to loading size and finishing details such as transitioning from hooks to pigeon...
Case Study: Tonies – Hamleys Influencer Event Transformation
Event Objective: The task at hand was to transform the Tonies-branded section within Hamleys Toy Store on London's Regent Street into an exclusive space for a private invitation event hosted by influencers Giovanna Fletcher and MC Grammar. The challenge included...
Case Study: Nanit – John Lewis Partnership Atrium Display
Commission Overview: Following the launch of Nanit's new baby monitor system, a commission was secured to brand the central Atrium window display in the Baby and Nursery department of the flagship John Lewis store on Oxford Road, London. Utilising CGI Renders, we...
Case Study: Fitbit CE Packaging Optimisation for EU Regulations Compliance
Background: In response to recent changes in EU packaging regulations affecting Romania and Poland, coupled with SKU-specific sales volume restrictions, the challenge arose of making bespoke packaging economically viable. To address this, we devised a solution...
Case Study: Harman AKG – Currys Acrylic CTU
Background: To boost the launch of the AKG Home Podcasting kit, we crafted an acrylic Customer Touchpoint Unit (CTU) strategically placed in Currys stores throughout the UK and Ireland. Challenges Faced: Midway through the project, complications arose as available...